The non-exclusive agreement gives Neco the right to market, sell, install and serve BlueGen units throughout Australia. These units, which convert gas to electricity via ceramic fuel cells, will be available for installation in Australian homes and buildings early next year.

BlueGen is said to be the latest breakthrough in small scale electricity generation. Each BlueGen unit, about the size of a dishwasher, can produce up to 17,000KW hours of power a year. Surplus electricity can be sold back to the grid.

BlueGen units could cut carbon emissions by up to two-thirds compared to coal-derived electricity. The first BlueGen units will be used for demonstration programmes and showcase sites. Installation in residential and commercial buildings will begin from March 2010, when Bluegen units will also be available in Europe. Neco provides end-to-end services in green markets, including product installation and after-sales service.

Brendan Dow, managing director of Ceramic Fuel Cells, said: “Ceramic Fuel Cells sees Neco as an ideal local partner to market, sell, install and service our BlueGen units. Neco is focussed on retailing green products to passionate green consumers and has vast experience in the eco product space. They have undertaken significant research on the market’s appetite for the BlueGen product, and are very excited about adding BlueGen to their product list.”

Julian Smith, CEO of Neco, said: “Neco is excited about this appointment and the difference BlueGen will make to reducing carbon emissions through producing much cleaner electricity, and allowing businesses and individuals to actively move to new energy production frontiers that hand them control and ultimately save them piles of money.”