GPM has chosen PriceNet to streamline its fuel-pricing process for its 200-plus convenience stores in the Mid-Atlantic and Northeast. With the help of PriceNet, Fas Mart is expected to be able to review up-to-the-minute information relevant to the performance of each fuel grade at every location on an exception basis.
Automated alerts and exceptions will enable the pricing team to take immediate action by focusing their attention on the suggested pricing opportunities.
KSS noted that PriceNet is an end-to-end pricing solution supporting the key tasks and stakeholders involved in retail fuels pricing, from capturing field-based intelligence at the site level to the generation of price proposals via comprehensive pricing rules or price optimization to consistent and timely implementation.
KSS stated that high levels of automation and an exception-based approach ensure a rapid response to competitors and market conditions and allow pricing analysts to leverage the power of pricing analytics and automation.
Don Bassell, GPM’s CFO, said: Our customers have come to know us for our commitment and passion for excellence and it was our desire to extend this to our fuels pricing that eventually steered us to the KSS PriceNet solution. We are excited to begin the rollout and look forward to seeing the benefits of PriceNet within a relatively short timeframe.
