According to the report, ‘Green Data Centers’, the concept of green data center has evolved in response to concern over energy use in addition to the broader transformation of data centers that encompasses technical advancements, operational improvement, new design principles, and changes to the relationship between IT and business.

The report indicates that power and cooling infrastructure will represent the largest portion of the green data center market opportunity, representing 46% of revenue over the next five years followed by energy efficient IT equipment (41%) and monitoring and management (14%) of total revenue.

According to the report, which examines green data center trends, and forecasts the size and growth of the market opportunity through 2015, the data center of the future will be energy efficient; it will also be virtualized, to ensure optimal use of IT resources and energy.

Eric Woods, an industry analyst said: “Cost of energy has seldom been a concern for IT departments in the past, and there was little incentive to invest in energy efficiency improvements. But as data center energy costs become more visible, the financial benefits of moving to a greener mode of operation are being recognized by CEOs, CFOs, and CIOs.”