“Art has a rich executive-level history in marketing for some of the world’s leading semiconductor companies,” said Bourgoin. “He has a long-time familiarity with MIPS® and other processor architectures, and his experience gives him a keen understanding of our business model. MIPS will benefit from Art’s deep expertise in successfully defining and launching complex technology products, and in building relationships with global technology companies. Art’s qualifications make him an ideal fit for this important role at MIPS Technologies.”
“MIPS has proven technology, a high-quality reputation and a solid market position, all of which provide a perfect base for developing and executing new marketing programs,” said Swift. “I am very excited to join MIPS Technologies at this time. Looking ahead, I see great potential to build on our leading position in our traditional markets like the digital home, and extend our presence even further in portable and other key markets.”
Swift has held a range of senior marketing and general management leadership roles including president and CEO of Unidym, Inc. and president, CEO and senior vice president of marketing at Transmeta Corporation (Transmeta). Prior to Transmeta, he was chief operating officer (COO) Lynuxworks and vice president and general manager of several large divisions of Cirrus Logic. He also held senior marketing, business development and engineering positions with Summit Microelectronics, Sun Microsystems, Digital Equipment, Bipolar Integrated Technology, and Fairchild Semiconductor. Swift holds a B.S. degree in Electrical Engineering from Pennsylvania State University. He is co-inventor of three US patents relating to programmable logic architectures.
