The company is expanding its web-based iTendant platform to create a real-time, energy optimization and demand response system, combining its proprietary technologies and energy efficiency programmes. Demand response is emerging as a tactic to help address the imbalance in the supply and demand of generated electric power in the US.

The company has begun marketing Fifth Fuel Management to a network of electric and natural gas utilities, as well as to owners and operators of large commercial office buildings, retail stores, hotels, light industrial facilities and institutional buildings.

Alan Abrams, chairman, president and CEO of Servidyne, said: “I am excited about the potential of this new product line. By enhancing the company’s existing technology, we are putting in place a total solution that encompasses energy efficiency and demand response, and can contribute to the country’s smart grid initiatives.

“Fifth Fuel Management has been designed to be a cost effective and reliable way for utilities to optimize their customers’ demand response participation, and enable owners and operators of large buildings to maximize the value of their investments in energy efficiency.”

A recent study by the US Department of Energy’s Lawrence Berkeley National Laboratory projected that the number of utility-sponsored, ratepayer-funded energy efficiency programmes in the US will increase materially over the next several years.

Servidyne provides energy efficiency and demand response solutions, sustainability programmes, and other products and services to enhance the operating and financial performance of existing buildings.